13 Fishing

With an array of mouth-watering features that bass will love, the 13 Fishing Pleasure Shad is a versatile bait that belongs in any serious bass angler's arsenal. The Pleasure Shad enhances the standard paddle tail swimbait formula with features you simply won't find in any other swimbait on the market. First, is a heavily salted belly and floating top to optimally stabilize the bait for the perfect swim on every cast. Next, 13 Fishing has re-invented the paddle tail with their signature "DAS Boot" tail design that provides heavily seductive swimming action unrivaled by your average run-of-the-mill swimbait. Lastly, let's not forget the perfectly tapered body with deep ribs at the base and end to increase water displacement and accentuate that oh-so-important head wobble. With the infusion of Donkey Sauce for a delectable taste and smell that bass will dream about after they've been released, it's plain to see that the Pleasure Shad is the next best thing in soft swimbaits.